Tag Archives: inside sales
The Moment of Truth for Sales
The moment of truth arrives when a prospect is engaged in a meaningful interaction with your organization. For B2B marketers that key point is the response generated from a marketing effort through direct, online or social media marketing. For sales, it is the sales conversation: that defining moment when a prospect is engaged, qualified and profiled through a dynamic dialog. [...]
Posted in B2B marketing, buyer behavior, inside sales, lead generation, Sales 2.0, SiriusDecisions, telesales
Also tagged B2B marketing, field sales, Forrester, hybrid sales, IDC, McKinsey, SaaS, sales, sales conversation
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Don’t Let Inside Sales Break the Law
Are you aware that your inside sales team could be wiretapping? A few weeks ago, my firm was invited by a large California-based tech organization to respond to a telesales RFP. Given the terms & conditions that were included, the client’s legal counsel was involved in the creation of the RFP. Yet, this organization requested [...]
Posted in inside sales, telesales
Also tagged lead generation, outbound marketing, telesales
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