Tag Archives: MarketingProfs

Speech today at Chicago B2B Event

By Robert Lesser | Published November 12, 2008

Today I spoke to a group of B2B marketers at the Chicago Association of Direct Marketers (CADM) on the topic of B2B Online Lead Generation and Management. After presenting here a year ago at the MarketingProfs B2B Forum, I welcomed the opportunity to return to Chicago (see my photo below). The timing was good: the [...]

Posted in Uncategorized | Also tagged , , 2 Comments

More Reasons that Small Businesses Excel at Social Media

By Robert Lesser | Published August 5, 2008

After my last posting on small business and social media, Chris Brogan was kind enough to tweet my blog and attract some savvy writers. At the same time, Ann Handley was a welcome visitor to ye old blog.A surprise for me: all of the comments were positive and relevant (except for the guy trying to [...]

Posted in Uncategorized | Also tagged , , , , 1 Comment

MarketingProfs Panel Discussion at B2B Forum

By Robert Lesser | Published June 18, 2008

On the second day of the MarketingProfs B2B Forum, I greatly enjoyed the opportunity to sit on a panel led by Roy Young, President of MarketingProfs and including online marketing experts Chris Brogan, VP Strategy & Technology of CrossTech Media and Joel Granoff, Co-founder and CEO of Be Greeted. We presented highlights from our recent [...]

Posted in Uncategorized | Also tagged , , , , , , , , , Comments Off