Tag Archives: Sales 2.0

Destructive B2B Sales Practices

By Robert Lesser | Published May 17, 2010

New research from McKinsey & Company identifies destructive sales practices and more positively, what customers want from B2B sales organizations.

There are a number of considerations for B2B sales organizations to fix these issues. However there a number of challenges to overcome.

Posted in Sales 2.0, buyer behavior, outbound marketing, sales, sales enablement | Also tagged , , , , , 6 Comments

Has Sales 2.0 crossed the chasm?

By Robert Lesser | Published March 12, 2010

Have Sales 2.0 tools crossed the chasm to the stage of the early majority?
Do these low risk, user-friendly tools accelerate the adoption of technology?

Posted in Sales 2.0, Sales 2.0 Conference, Technology innovation, cloud computing | Also tagged , , , , 9 Comments